Sales Account Management and the Advanced Account Management
Course details: Cubs Privé
Sales Account Management at our prestigious London venue
Sales Account Management at our prestigious London venue
Sales Account Management at our prestigious London venue
Our Face-to-face training on Fundamentals of Sales Account Management provides comprehensive and professional guidance for businesses seeking to enhance their client relationships and increase sales for their organisation.
Sales Account Management : On customer premises
Sales Account Management at our prestigious London venue
Sales Account Management at our prestigious London venue
At your business premises, fees exclude reasonable travel expenses. This is normally delivered in groups of up to 6 participants either in the morning at 9:30am and afternoon at 2pm, but we will be flexible with arrangements that fit in with your business.
Advanced Account Management
Sales Account Management at our prestigious London venue
Advanced Account Management
Face-to-face training for more experienced Account Managers, Account Executives and Sales Managers. Building on the principles in the Fundamentals of Sales Account Management course.
Agenda for Sales Account Management course
- Introductions, Objectives, Benefits to you. An opportunity to explain your background and what you want from the course.
- Contacting the Client. Rudimentary do’s and don’ts with tips of how best to approach the client.
- How to engage with the Customer. Taking real business scenarios and learning how to react in different situations.
- Preparation to take a new Account. How to structure and research the client account and optimise the growth sales potential.
- How to deal with Issues and Crises. How to manage both the client and internally, and how to control the narrative and the comms.
- Internal Executive management and preparation for Executive client calls. How to manage contact between your organisation and the client at a C-suite level.
- Case Study Discussion. Decide on the best approaches with recommendations of what works and how to avoid pitfalls in your relationship building.
- Quiz and Feedback. 12 multiple choice questions with discussion afterwards. Your results are only provided back to you.
- Q&A and Course close. A chance to ask any questions and set plans for your Account.
Agenda for Advanced Account Management course
The Advanced course will cover the following modules:
- Introductions, Objectives, Benefits to you. What you want from the course and your background experience.
- Gaining trust from your organization and the customer. Vital for a senior Account Executive role.
- Early process and identification of large deals. Probably the most important activity, how to find significant growth sales oppprtunities.
- Case study and discussion. Topic will based on finding large deals.
- Deciding to challenge the customer or not. When to challenge and when not to.
- Long-term revenue growth planning for the Account. How to look to materially grow your account over time.
- Quiz and Feedback.
- Action Plan on return. What you are going to do differently on return to your role.